When it comes to building your website, the photos are what draw the eyes of potential clients or an audience whose attention you’re trying to capture. Just text and links look more like an unfinished product, and viewers will likely pass on to the next well-manicured page. Therefore, giving attention to what photos you incorporate is worth the professional touch of someone who has the knowledge, up-to-date equipment, training, and high-quality images that your smartphone can’t match.
The Equipment
Most professional photographers are equipped with the most up-to-date technology, such as the DSLR camera with some of the most high-quality lenses. Although smartphones today are said to capture photos just as well as expensive professional cameras, they still cannot compete with DSLR technology.
The Editors Touch
Yes, you could save by editing your own pictures, but if your only experience is cropping, adjusting lighting, or a filter then you may be missing out on the numerous ways to add life to images. It is important to find a photographer with mastery in editing skills who can make sure that their style meshes well with yours.
High-Quality Images
With quality equipment comes even higher-quality images, even with a basic DSLR camera. Although 72dpi is the resolution that most smartphones can capture – which is the minimum requirement for quality pictures online – there are still limitations with the settings and the knowledge of lighting and environment that affect the outcome of the images.
Knowledge is Power
While saving money on a startup website is understandable, the value of a professional’s perspective, knowledge, and experience is just as important as the equipment used. They know what works, what looks good, and what doesn’t. We may think we have an eye for photography, but in reality, if we did, wouldn’t you be the professional hired for this job?
The Highly Trained Eye
This goes along with knowledge and experience, but a highly trained eye to spot unwanted views, or an ideal angle is invaluable. A professional photographer will likely spend time with you to understand your purpose and what you want to gain through your website. This information will help the photographer advise on the images and what any important notes direction for the most aesthetically pleasing images.